The Freshness Served Piping Hot…

Skate A Little Further

Posted on: by Andy Brown No Comments

Skate Further Business Card

A little while ago we ran a competition to help out a local business/organisation during recovery from the February Earthquake. Skate Further got the hat draw and we helped them get back on their feet organising local events and profiling distance skateboarding by creating a hand-crafted script logo and business card design. Print Monday came to the party and shouted 250 free business card prints which turned out very slick.

Skate Further then discussed a sponsorship deal to design a poster for their upcoming event later this month — the Ruapuna 24. This charity event involves skaters that like to push for a long time — 24 hours for the keen ones! The event is also open to inline skaters, rollerskaters, and (dare I say it) scooters. Everyone will be circuiting the 3.3km Ruapuna Racetrack to their own level, and raising funds for Chomondeley House.

Find out more about the Ruapuna 24 at Skate Further.

Ruapuna 24 Poster


The Gallery Exposed — Sadhana Surfboards

Sadhana Shoot Setup

A little while back we launched a pretty cool website for local shaper Jay Jackman at Sadhana Surfboards. No doubt some of you have already seen the design of the website but what we wanted to really highlight was the process behind the surfboard gallery.

Around the web these day you may have come across a 360 degree viewer, say a pair of shoes, even snowboards, but we were about to do it with Sadhana’s range of 14 different surfboard models. Over 2 shoots and a dedicated assistant (thanks Ruben!) we took over 350 frames right in the Sadhana showroom. Each board shot was given the same treatment: a single full rotation in 25 frames. It brought out the counting/maths brains in both of us for sure. The camera was set up on a tripod, and to help aid the post-production process, the stringer of each board had to line up with the viewfinder grid in the camera.

Surfboard RotationOnce all the images were shot, it was back to the office for organised numbering and foldering, clear cutting, and exporting for web (actions in Photoshop were gold here). Once the photos were ready, we used Flash to create the slideshow. This was to give the user full control over the rotation playback and allow pausing on any angle needed.

See the full animation before clearcutting on the left.

To see the final result and to see more sweet shapes, visit Sadhana’s board gallery here.

If you’ve seen some pretty cool animated stuff, feel free to share below.

 


Migrating North-West

Studio

Not much happening on the blog front as of late. That’s simply because we’re too freakin’ busy, which is great! We’ve put a couple of sites live recently, signed off on a number of new logos (to be revealed soon), shot a bunch of photos, and kept our awesome clients’ branding and collateral up to date.

In the background of all of this we’ve recently shifted the office space from Andy’s house in St Albans out into the suburbs — Bishopdale namely. A few benefits have already come to light, more space, less noise (if you’ve been to Bishopdale you’ll know what I mean), and Reality Bites Cafe boasting a great coffee to keep the design decisions sharp.

Another interesting piece of news you might like to know is we’ve expanded our team from 2 to 3. Big steps… Phil Lord is getting behind a couple of projects and giving a hand with the current workload, he’s a great designer with a real flair for branding/identity. Check out his personal portfolio here.

Right, back to it…


Mid Winter Skate Posters

Sumner Skate Jam Poster

Enquire Design’s ongoing projects with Cheapskates Skate Skool never seem to end. For what supposed to be a quiet period over winter organising events for summer, the events have just kept rolling out — and the colder temps have far from kept the young skaters away, in fact I think the participation is getting higher.

Here’s a couple of posters designed for the Sumner Skate Jam on the 16th July, and the Big Chill on the 29th July. If you’re in Christchurch, head along to these events — good times! If you can’t, keep posted on SkateSkool.co.nz

Big Chill Poster


Skate Skool’s Grom Of The Month Feature

Saul Titheridge » Ollie down to the bank
Saul Titheridge » Ollie down to the bank

Recently over at Cheapskates Skate Skool we’ve been working together to set up a regular feature on their blog called Grom Of The Month. This where we seek out a talented young skater in the Christchurch area, give them a series of quickfire questions, take them out for a shoot, then point the spotlight on them on the Skate Skool website. Here’s a couple of picks from the recent Grom Of The Month shoots.

To see more head over to the Skate Skool website.

Jordan McStay » 5-0 Fakie
Jordan McStay » 5-0 Fakie


Backflips shoot — Jordan Kidd

Jordan Kidd » Backside Feeble
Jordan Kidd » Backside Feeble

Jordan Kidd, one of our local ripping skaters recently joined the Backflips Clothing team, and in turn needed some fresh shots. We loaded up the car and headed out to Oxford skatepark for the afternoon last weekend, here’s a few of my favs from the shoot. Jordan, you rule!

Check out Backflips Clothing here.

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